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An Island Paradise Steeped in Heritage and Authenticity

Sardinia is an enchanting land that holds history, singular culture, and unparalleled natural beauty. Its strategic position as the Mediterranean’s second largest island (after Sicily), means it has seen a myriad of explorers upon its shores – from Phoenicians and Romans to Saracens and the Spanish. And it boasts a strange and wonderful prehistory, dating back to the 17th Century BC. The island’s rich heritage and isolated environment have fostered a truly unique culture within Europe, with its own fascinating customs, language, and excellent cuisine. What’s more, the island is a natural paradise with golden tropical beaches to the south, crystal lagoons and the Emerald Coast to the north, and a rich inland of mountains, waterfalls, and pastures. The atmosphere, cuisine, strong community, and relaxed lifestyle contribute to qualifying Sardinia as one of the planet’s “Blue Zones,” claiming the highest concentration of centenarians on earth. This is where Italians go to enjoy a truly excellent holiday, with plenty to do and discover for travelers of all ages.


A photograph of the region

Spiaggia di Monte Cogoni, sardinia

“This land resembles no other place. Sardinia is something else. Enchanting spaces and distances to travel - nothing finished, nothing definitive. It is like freedom itself.”

D. H. Lawrence


Italy’s DMCs share with DUCO tips on gastronomy, landscapes, and secret treasures


Savory Fregula and Sweet Seadas
Arno Travel


Giardino Sonoro
Abercrombie & Kent


Budelli Island
Authentic Italy

Mangia bene, ridi spesso, ama molto.

"Eat well,
laugh often,
love much."

“The [Sardinian] recipe for a long life is very simple: fresh air, good food, a natural lifestyle, and a vibrant social life to animate the moments.”

 Luca Poddi, Abercrombie & Kent

“Life in Sardinia is probably the best a man can wish: twenty-four-thousands kilometers of forests, countryside, and shores immersed in a miraculous sea. This is what I would have suggested God give us as Heaven.”

Fabrizio De Andrè, singer-songwriter